My sculptures represent a playful insight into consumerism; looking at how accumulation, reconstruction and excess can express a level of greed. I want to break down social constructs regarding pop-culture by manipulating iconic children’s characters into wearable sculptures. My concern is creating an interactive exhibition space where viewers can try on and decide what their consumerist ‘look’ will be.
In fusing children’s toys with fashion items, I am depicting the fast pace continuous change of trends and phases to drive consumption. The popularity of certain toys, for example, is determined by societal desire, formed by commercial mechanisms. Once these objects are no longer the fashion, they are forsaken, disregarded and neglected.
My objective is to reinvent these objects, giving them a second life to depict the futile wastefulness of societies necessity to stay ‘à la mode’. By distorting the original objects, each individual stuffed animal now represents a past and a future, trivialised through a satirical approach. The original intention of the product is still recognisable yet distorted into an ironic representation of the folly in mass consumerism.




